President Barack Obama’s health care law is highly dependant on whether advertisers will be able to reach people who don’t have health coverage yet. It is evident that this is the heardest-to-reach part of the population. Many state that it would be a disaster if people fail to sign to insurance coverage simply due to the lack of information. A Blue-Closs representative has acknowledged that the organization and its members are doing all possible in order to inform people and let them be aware of all current possibilities. All in all, the future of the health care reform law depends on the success of the marketing campaign.
Copyright 2013 The Associated Press.
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